How Do I Start Selling Into Europe?

A Practical Guide for Growing you Business

/media/1326/istock-473418522-road-freight.jpg
  1. Customs & Documentation Since Brexit, UK–EU trade. You must be prepared for full customs processes.

Key items:

  • EORI number (UK and EU)
  • Commercial invoice & packing list
  • Commodity (HS) codes
  • Proof of origin if claiming zero tariffs under the Trade and Cooperation Agreement
  • Export declarations
  • Import declarations on the EU side
  • Transit documents (T1) if goods move through multiple countries
  1. VAT, Duties & Incoterms Understand who is responsible for tax and costs at each stage.

Key considerations:

  • Incoterms (e.g., DAP or DDP) – define which party pays transport, EU Clearance, Duties, and VAT.
  • Import VAT registration in EU countries if you plan to sell Delivered Duty Paid (DDP).
  • Tariff rates depending on product origin and classification.
  • Fiscal representation may be required
  1. Product Compliance & Labelling

Your goods must meet EU regulations, not just UK ones.

Areas to check:

  • CE / UKCA marking differences
  • Safety standards and certifications
  • Language requirements for labels and manuals
  • Packaging waste and environmental regulations (e.g., EPR schemes)
  • Food, chemicals, and medical goods have extra rules

Non-compliant products can be rejected at the border or fined.